“Twist, lick, dunk” – Small, but oh my!

OreoBannerOreo is the most popular cookie in the US and it’s no wonder there’s even a National Oreo Day, March 6th! The variety of Oreo products is huge and Google hits are overflowing with an infinite number of recipe ideas. Whilst the US is totally oreonized, the supply in German shelves is a complete joke. But hey, we do have at least four to five choices at our shops and we live in the era of online shopping, anyway, don’t we? But what makes this little cookie so special?

Cookie of a respectable age

Without any doubt, you can take your hat off to the cookie’s proud age of 104 years. Launched by Nabisco company in 1912, Oreo is ten years older than Germany’s famous Haribo gummi bear. The idea of two chocolate-flavoured wafers filled with a vanilla-flavoured cream wasn’t that new, though, at the time. Oreo’s manufacturers were probably a little too inspired by the Hydrox cookie, that had been produced since 1908 by Sunshine company. Well, Oreo’s sales were better, and thus they outdid Hydrox.

OreoTwistLickDunk resizedTwist or dunk?

Tell me how you eat your Oreo and I’ll tell you who you are. No, just kidding. But still, you can’t just scoff the whole cookie. I mean, this would almost be an offence. Come on, Oreo’s catchy ad already tells you how to eat it. First, twist off one side, then lick the creamy middle and finally dunk the wafers into milk. Let’s do it! Of course, you’ll find fine print somewhere on the package that says: twist the wafers with sensitivity, best of all over a huge dish, unless you enjoy hoovering, and don’t drown the wafers in your milk, unless you want to lose half of your cookie in it. Ugh!

OreoSignsOreo emblem

Very well then, let’s pretend we’ve followed these unwritten eating instructions. But have you ever noticed the cookie’s design before, or have you simply lived from package to milk to mouth so far? Never mind. Oreo owes its current design, which dates back to 1952, to William A. Turnier. It looks a bit like a mystical emblem, followed by several intriguing speculations: is there a connection with the Knights Templar? Some people recognise a number of cross pattees around the word Oreo and a two-bar cross that might symbolise the Cross of Lorraine. Others say the word Oreo is surrounded by four-leaf clovers, and the two-bar cross represents the former European symbol for quality. Well, in my opinion the two-bar cross simply looks like an arrow going through the word Oreo. Only humbug?

Vegan gold bar

Delicious and always a joy to eat, and, needless to say, a big earner. Hence O-r-e-o? “Or” – the French word for gold. In the end, though, it’s simply cream between two chocolate wafers. And, last not least, a big hooray for all vegans and lactose intolerant people: Oreo is vegan!OreoGoldBar resized

Author & pictures: Melanie Schuster